Millions of toys recalled over safety fears

Toy giant Mattel has recalled more than 8 million of its products because of health and safety fears.

The largest toy company in the US has now recalled more than 18 million products worldwide due to hazards from small, powerful magnets and lead paint.

The toys include about 7.3 million Polly Pocket, Batman Magna, Doggie Daycare and Shonen Jump's One Piece play sets with the small magnets.

According to a statement from the US Consumer Product Safety Commission and Mattel about 2.4 million of the play sets were recalled on November 21.

Around 683,000 Barbie doll Tanner play sets were also recalled due to a magnet hazard and about 253,000 Pixar Sarge die-cast toy cars with lead paint were recalled.

Mattel had earlier launched a national advertising campaign to assure consumers it was on top of safety in response to rumours that it was about to recall products.

The full-page ad, included a letter from Mattel Chief Executive Bob Eckert in which he told parents "nothing is more important than the safety of our children".

"I am confident that the actions we are taking now will maintain that trust," he wrote.

Earlier this month, Mattel's Fisher-Price unit recalled about 1.5 million pre-school toys made by China-based contract manufacturer Lida Toy Co.

The global recall included products based on popular pre-school characters from "Sesame Street" and "Dora the Explorer".

The company said it expected to take a £15 million hit as a result of that action.

News of the second recall comes as an owner of the Chinese toy factory at the centre of the first recall reportedly committed suicide, days after Mattel identified his company as the manufacturer.

FULL LIST OF RECALLED TOYS:

H6414 Disney Character Cars Sarge 2 ½ inch die cast car

L6294 Movie Moments Sarge die cast car

G4459 Doggie Daycare Snacktime With Cookie Play set

G4460 Doggie Daycare Diaper Change with Ginger Play set

H1530 Doggie Daycare Ice cream with Ranger Play set

G4461 Doggie Daycare Lula and Baby Play set

G4462 Doggie Daycare Crockett and Baby Play set

G4464 Doggie Daycare Lucy and Baby Play set

H1532 Doggie Daycare CoCo and Baby Play set

H1533 Doggie Daycare Sparky and Baby

G4457 Doggie Daycare Dreamhouse Nursery with Honey Play set

G4458 Doggie Daycare Bathtime with Beau Play set

G9703 Doggie Daycare Puppy Park With Dixie Play set

B3211 Polly Pocket Totally Zen Playset

B9521 Polly Pocket Spa Day (pink)

B9578 Polly Pocket Spa Day (purple)

B3203 Polly Pocket Activity lunchbox (blue)

B3204 Polly Pocket Activity locker (pink)

B9522 Polly Pocket Activity lunchbox (pink)

B9523 Polly Pocket Activity locker (orange)

B3207 Polly Pocket Collectible Lip Gloss

B3209 Polly Pocket Collectible Powder Puff

B9525 Polly Pocket Glitter Puff

B7078 Polly Pocket Dazzlin Pet Show Divine Dogs

B7082 Polly Pocket Rick's Magic Show

B3210 Polly Pocket Dip N' Dive Pool

B7125 Polly Pocket Sweet Treats

B7127 Polly Pocket Birthday Mailbox Purple

B7129 Polly Pocket Jewellery Box Purple

C0504 Polly Pocket Birthday Mailbox Pink

C0505 Polly Pocket Jewellery Box Yellow

C1341 Polly Pocket Disco Lamp (Pink)

C1342 Polly Pocket Disco Lamp (Purple)

G8602 Polly Pocket Mermaid Stars

H1537 Polly Pocket Quik-Clik City Pretty Play set (Lila®)

H1538 Polly Pocket Quik Clik Sporty Style Play set (LEA™)

H3211 Polly Pocket Quik Clik Totally Zen Play set (SHANI™)

G8615 Polly Pocket Totally Beadiful Jewellery Maker

H1553 Polly Pocket Quik Clik Movie Time Play set (LILA®)

H1554 Polly Pocket Quik Clik Pool Party Play set (LILA®)

J1661 Polly Pocket Pollyworld Dial-a-Style Lila Doll

J1662 Polly Pocket Pollyworld Dial-a-style Lea Doll

J9305 Polly Pocket Pollyworld Costume Cart Play set (Lea)

J9306 Polly Pocket Pollyworld Gift Shop Play set (Lila)

J9965 Polly Pocket Pollyworld Dial-a-Song Polly Fashions

J9966 Polly Pocket Pollyworld Dial-a-Song Polly Fashions

J4169 Polly Pocket Pollyworld Quik Clik Polly Doll

J4170 Polly Pocket Pollyworld Quik Clik Crissy Doll

J4171 Polly Pocket Pollyworld Quik Clik Lea Doll

J4172 Polly Pocket Pollyworld Quik Clik Shani Doll

B7118 Polly Pocket Totally Polly Tiki Diner Set

B3158 Polly Pocket Polly Place Treetop Clubhouse

55503 Polly Pocket Happenin Pet Salon

B2632 Polly Pocket Hangin Out House

B3396 Polly Pocket Birthday Surprise

B8478 Polly Pocket Polly Place Party On the Go

B9929 Polly Pocket Fashion Boutique On the Go

G8605 Polly Pocket Quik Clik Boutique

G8612 Polly Pocket Snow Cool Hotel Playset

G8614 Polly Pocket Quik Clik House of Style Play set

J1659 Polly Pocket Pollywood Limo-Scene Vehicle

J1681 Polly Pocket Pollyworld Rockin Theme Park

J1687 Polly Pocket Pollyworld Dress N Drive Play set

J1695 Polly Pocket Pollyworld Theme Party Quik Clik Doll and Fashions

J9648 Polly Pocket Twirl and Swirl Beauty Case

K3460 Polly Pocket Pollyworld Rockin Tour Bus

J1944 The Batman Magna Battle Figure

J1946 The Batman Magna Fight Wing Figure

J5114 The Batman Magna Bruce to Batman Figure

J5115 The Batman Magna Fight Figure

J9472 Barbie doll and Tanner

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