Vernon and Tess model for Tesco
Updated 13.21 Mon Apr 23 2007
Vernon Kay and Tess Daly are in South Africa modelling clothes for Tesco's summer collection.
They are the first celebrity couple to model clothes for supermarket giant.
The supermarket previously used supermodel Naomi Campbell in an advert which ran several years ago
They have been signed up to promote their clothes over the next year for an undisclosed sum.
Tesco clothing chief executive Terry Green said the celebrity pair shopped regularly at the chain.
He said: "This is major coup for Tesco and I'm really pleased to have such a popular couple modelling our clothing.
"They are a popular, well-loved couple who we know our customers like."
The supermarket previously used supermodel Naomi Campbell in an advert which ran several years ago.
© Independent Television News Limited 2007. All rights reserved.
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