ITV suspends premium rate services
ITV is suspending all premium rate interactive services across its channels.
The broadcaster has also announced an independent review of premium rate services across its interactive services.
John Cresswell, chief operating officer of ITV plc, said: "This is a concern across the whole industry but ITV viewers can be confident that we will always act responsibly and take firm action to address issues that may arise.
"Millions of people enjoy interacting with ITV - either by voting in our entertainment shows or by taking part in prize competitions. It is critical that our viewers have absolute confidence in the services that we offer."
The review will cover all premium rate landline, mobile and red button services.
© Independent Television News Limited 2007. All rights reserved.
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