Shilpa unveils new perfume

Updated 11.53 Wed Jun 13 2007

Keywords: Bollywood, Shilpa Shetty, Celebrity Big Brother

Celebrity Big Brother actress Shilpa Shetty has become the latest star to launch her own fragrance.

The Bollywood star has named her perfume S2 and considers it to be a "cut above the rest" in the never ending sea of celebrity fragrances.

Shilpa joins the likes of Kylie Minogue, Sarah Jessica Parker, Jennifer Lopez and Paris Hilton, who have all previously launched their own fragrance

She said: "The perfume is truly unique because of the whole edge we have with the ethnic aroma to it, we have an amalgam of jasmine and citrus and it's a very strong aroma."

Shilpa joins the likes of Kylie Minogue, Sarah Jessica Parker, Jennifer Lopez and Paris Hilton in launching a fragrance.

The Bollywood star has become a household name in the UK after winning Celebrity Big Brother and enduring allegedly racist remarks by fellow housemate Jade Goody - who also recently launched her own fragrance.

She is also currently planning to open a restaurant in the UK.

Shilpa added: "It has already become my second home whether I like it or not because the reception I receive from people here has always been so overwhelming, so warm, that only makes me come back more and more for more."